http://www.returncustomer.com/2007/04/23/how-to-prepare-customers-for-price-changes/ Learn beneficial marketing and business principles from everyday experiences Fri, 12 Mar 2010 15:50:33 -0500 http://wordpress.org/?v=2.8.5 hourly 1 http://www.returncustomer.com/2007/04/23/how-to-prepare-customers-for-price-changes/comment-page-1/#comment-80638 Joe Rawlinson Mon, 08 Mar 2010 16:07:33 +0000 http://www.returncustomer.com/2007/04/23/how-to-prepare-customers-for-price-changes/#comment-80638 @Ann - Offering a lock-in price is a very compelling call to action. The psychology of the limited supply and deadline are very powerful. @Ann – Offering a lock-in price is a very compelling call to action. The psychology of the limited supply and deadline are very powerful.

]]> http://www.returncustomer.com/2007/04/23/how-to-prepare-customers-for-price-changes/comment-page-1/#comment-80622 Ann Barr Sat, 06 Mar 2010 16:46:15 +0000 http://www.returncustomer.com/2007/04/23/how-to-prepare-customers-for-price-changes/#comment-80622 Good tips! Never surprise a customer with just an invoice or letter regarding a price increase. Always let the customer know in advance of raising prices, as you wrote, and explain the reason why. It is the perfect time to offer to lock in the price with an annual agreement. Good way to build customer loyalty. Good tips! Never surprise a customer with just an invoice or letter regarding a price increase. Always let the customer know in advance of raising prices, as you wrote, and explain the reason why. It is the perfect time to offer to lock in the price with an annual agreement. Good way to build customer loyalty.

]]>