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	<title>Comments on: How to Mistake-Proof Your Website</title>
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	<link>http://www.returncustomer.com/2008/06/25/how-to-mistake-proof-your-website/</link>
	<description>Learn beneficial marketing and business principles from everyday experiences</description>
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		<title>By: Joe Rawlinson</title>
		<link>http://www.returncustomer.com/2008/06/25/how-to-mistake-proof-your-website/#comment-25791</link>
		<dc:creator>Joe Rawlinson</dc:creator>
		<pubDate>Mon, 30 Jun 2008 20:47:44 +0000</pubDate>
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		<description>Pete,

Thanks for the historical perspective. Toyota has done a lot of innovation on the continuous improvement front that we&#039;d all be wise to learn from.</description>
		<content:encoded><![CDATA[<p>Pete,</p>
<p>Thanks for the historical perspective. Toyota has done a lot of innovation on the continuous improvement front that we&#8217;d all be wise to learn from.</p>
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		<title>By: Pete Abilla</title>
		<link>http://www.returncustomer.com/2008/06/25/how-to-mistake-proof-your-website/#comment-25688</link>
		<dc:creator>Pete Abilla</dc:creator>
		<pubDate>Fri, 27 Jun 2008 04:51:40 +0000</pubDate>
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		<description>Great stuff, Joe.

The notion of mistake-proof comes originally from Industrial Engineering; in particular, it comes from Shigeo Shingo of Toyota.  At Toyota, &lt;a href=&quot;http://www.shmula.com/419/aza-raskin-on-poka-yoke-humane-interfaces&quot; rel=&quot;nofollow&quot;&gt;Poka-Yoke&lt;/a&gt; is a principle that is followed for real-world gestures as well as gestures on a computer screen.  Apart from the business aspect, Poka-Yoke is also humane -- it understands that humans are imperfect, so devices are designed humanely -- to prevent the human from making mistakes or, worse, hurting herself.</description>
		<content:encoded><![CDATA[<p>Great stuff, Joe.</p>
<p>The notion of mistake-proof comes originally from Industrial Engineering; in particular, it comes from Shigeo Shingo of Toyota.  At Toyota, <a href="http://www.shmula.com/419/aza-raskin-on-poka-yoke-humane-interfaces" rel="nofollow">Poka-Yoke</a> is a principle that is followed for real-world gestures as well as gestures on a computer screen.  Apart from the business aspect, Poka-Yoke is also humane &#8212; it understands that humans are imperfect, so devices are designed humanely &#8212; to prevent the human from making mistakes or, worse, hurting herself.</p>
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