Comments on: 5 Ways to Win New Customers and 10 Ways to Keep Them http://www.returncustomer.com/2009/11/18/5-ways-to-win-new-customers-and-10-ways-to-keep-them/ Learn beneficial marketing and business principles from everyday experiences Tue, 06 Jul 2010 14:08:53 +0000 hourly 1 http://wordpress.org/?v=3.0 By: Joe Rawlinson http://www.returncustomer.com/2009/11/18/5-ways-to-win-new-customers-and-10-ways-to-keep-them/comment-page-1/#comment-82012 Joe Rawlinson Fri, 04 Jun 2010 14:06:49 +0000 http://www.returncustomer.com/?p=584#comment-82012 @Andrew: Good point about "rapid" as a possible debilitator. A company has to balance a rapid response with other aspects of the business too. @Andrew: Good point about “rapid” as a possible debilitator. A company has to balance a rapid response with other aspects of the business too.

]]> By: Andrew McFarland http://www.returncustomer.com/2009/11/18/5-ways-to-win-new-customers-and-10-ways-to-keep-them/comment-page-1/#comment-81996 Andrew McFarland Thu, 03 Jun 2010 21:21:37 +0000 http://www.returncustomer.com/?p=584#comment-81996 @Joe -- Agreed. This falls in the category of "under promise, then over deliver" and is a sure way to improve satisfaction and loyalty. I'm not _against_ a rapid response... just against setting "rapid" as an arbitrary goal that debilitates the business. @Joe — Agreed. This falls in the category of “under promise, then over deliver” and is a sure way to improve satisfaction and loyalty. I’m not _against_ a rapid response… just against setting “rapid” as an arbitrary goal that debilitates the business.

]]> By: Joe Rawlinson http://www.returncustomer.com/2009/11/18/5-ways-to-win-new-customers-and-10-ways-to-keep-them/comment-page-1/#comment-79554 Joe Rawlinson Thu, 17 Dec 2009 16:52:37 +0000 http://www.returncustomer.com/?p=584#comment-79554 @EnCourse - staying engaged with customers is definitely key to a long-term relationship @Andrew - I think that a quick response to customers is a great way to "wow" them. You're right about the logistical challenges of it. Perhaps set the expectation of a not-so-quick response and then surprise the customer with a rapid answer when possible. @EnCourse – staying engaged with customers is definitely key to a long-term relationship

@Andrew – I think that a quick response to customers is a great way to “wow” them. You’re right about the logistical challenges of it. Perhaps set the expectation of a not-so-quick response and then surprise the customer with a rapid answer when possible.

]]> By: Andrew McFarland http://www.returncustomer.com/2009/11/18/5-ways-to-win-new-customers-and-10-ways-to-keep-them/comment-page-1/#comment-79456 Andrew McFarland Thu, 17 Dec 2009 00:06:09 +0000 http://www.returncustomer.com/?p=584#comment-79456 You need to strike #2 on ways to keep customers. Depending on your business, it is a recipe for high costs and missed expectations. Your customers want the "big three" of service (speed, high quality, and low cost), but you can run your business into the ground unless you choose 2. For more thoughts: http://budurl.com/53b5 You need to strike #2 on ways to keep customers. Depending on your business, it is a recipe for high costs and missed expectations. Your customers want the “big three” of service (speed, high quality, and low cost), but you can run your business into the ground unless you choose 2. For more thoughts: http://budurl.com/53b5

]]> By: EnCourse http://www.returncustomer.com/2009/11/18/5-ways-to-win-new-customers-and-10-ways-to-keep-them/comment-page-1/#comment-79454 EnCourse Wed, 16 Dec 2009 17:18:06 +0000 http://www.returncustomer.com/?p=584#comment-79454 Good article and on-point. Just one add-on. "Stay in the conversation" Good article and on-point. Just one add-on. “Stay in the conversation”

]]>