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	<title>Comments on: 5 Easy Things to Wow Your Customers</title>
	<atom:link href="http://www.returncustomer.com/2010/06/02/5-easy-things-to-wow-your-customers/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.returncustomer.com/2010/06/02/5-easy-things-to-wow-your-customers/</link>
	<description>Learn beneficial marketing and business principles from everyday experiences</description>
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		<title>By: Joe Rawlinson</title>
		<link>http://www.returncustomer.com/2010/06/02/5-easy-things-to-wow-your-customers/#comment-82415</link>
		<dc:creator>Joe Rawlinson</dc:creator>
		<pubDate>Fri, 25 Jun 2010 14:06:47 +0000</pubDate>
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		<description>@Shyam - thanks for letting us know about that related story. Definitely good tips to help brighten a customer&#039;s day.</description>
		<content:encoded><![CDATA[<p>@Shyam &#8211; thanks for letting us know about that related story. Definitely good tips to help brighten a customer&#8217;s day.</p>
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		<title>By: Shyam</title>
		<link>http://www.returncustomer.com/2010/06/02/5-easy-things-to-wow-your-customers/#comment-82409</link>
		<dc:creator>Shyam</dc:creator>
		<pubDate>Fri, 25 Jun 2010 09:48:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.returncustomer.com/?p=720#comment-82409</guid>
		<description>Nice post Louise..

Check out this story by Ron Kaufman on simple and small steps to uplift customer spirits - http://www.upyourservice.com/learning-library/customer-service-perception-points/so-simple-so-small-yet-means-so-much</description>
		<content:encoded><![CDATA[<p>Nice post Louise..</p>
<p>Check out this story by Ron Kaufman on simple and small steps to uplift customer spirits &#8211; <a href="http://www.upyourservice.com/learning-library/customer-service-perception-points/so-simple-so-small-yet-means-so-much" rel="nofollow">http://www.upyourservice.com/learning-library/customer-service-perception-points/so-simple-so-small-yet-means-so-much</a></p>
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		<title>By: Joe Rawlinson</title>
		<link>http://www.returncustomer.com/2010/06/02/5-easy-things-to-wow-your-customers/#comment-82118</link>
		<dc:creator>Joe Rawlinson</dc:creator>
		<pubDate>Mon, 14 Jun 2010 19:14:15 +0000</pubDate>
		<guid isPermaLink="false">http://www.returncustomer.com/?p=720#comment-82118</guid>
		<description>@Glenn - thanks for reminding us of this simple, yet often forgotten principle.</description>
		<content:encoded><![CDATA[<p>@Glenn &#8211; thanks for reminding us of this simple, yet often forgotten principle.</p>
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		<title>By: Glenn</title>
		<link>http://www.returncustomer.com/2010/06/02/5-easy-things-to-wow-your-customers/#comment-82117</link>
		<dc:creator>Glenn</dc:creator>
		<pubDate>Mon, 14 Jun 2010 19:01:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.returncustomer.com/?p=720#comment-82117</guid>
		<description>#6: Listen with the intent to understand, not to argue
--Stephen Covey.</description>
		<content:encoded><![CDATA[<p>#6: Listen with the intent to understand, not to argue<br />
&#8211;Stephen Covey.</p>
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		<title>By: Joe Rawlinson</title>
		<link>http://www.returncustomer.com/2010/06/02/5-easy-things-to-wow-your-customers/#comment-82013</link>
		<dc:creator>Joe Rawlinson</dc:creator>
		<pubDate>Fri, 04 Jun 2010 14:07:59 +0000</pubDate>
		<guid isPermaLink="false">http://www.returncustomer.com/?p=720#comment-82013</guid>
		<description>@Andrew and @Tim - it is so true that the little things make the big difference. Unfortunately we often get caught up in the next big thing or the shiny object of the month and forget the simple things that will make our customers successful and happy.</description>
		<content:encoded><![CDATA[<p>@Andrew and @Tim &#8211; it is so true that the little things make the big difference. Unfortunately we often get caught up in the next big thing or the shiny object of the month and forget the simple things that will make our customers successful and happy.</p>
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		<title>By: Andrew McFarland</title>
		<link>http://www.returncustomer.com/2010/06/02/5-easy-things-to-wow-your-customers/#comment-81997</link>
		<dc:creator>Andrew McFarland</dc:creator>
		<pubDate>Thu, 03 Jun 2010 21:27:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.returncustomer.com/?p=720#comment-81997</guid>
		<description>I love this post Louise... what you&#039;re suggesting is plain old &quot;common sense&quot;... or it should be.  Regardless, it is definitely _not_ common practice!  

@Tim hits it on the head... the little things _do_ make a difference.  That&#039;s why football coaches are always talking about &quot;blocking and tackling&quot;.  If you can&#039;t master the basics, what makes you think you can master the complicated and glamorous aspects of customer service?

Some ideas regarding how to recover if the first experience is a poor one:  http://bit.ly/c8XNwx</description>
		<content:encoded><![CDATA[<p>I love this post Louise&#8230; what you&#8217;re suggesting is plain old &#8220;common sense&#8221;&#8230; or it should be.  Regardless, it is definitely _not_ common practice!  </p>
<p>@Tim hits it on the head&#8230; the little things _do_ make a difference.  That&#8217;s why football coaches are always talking about &#8220;blocking and tackling&#8221;.  If you can&#8217;t master the basics, what makes you think you can master the complicated and glamorous aspects of customer service?</p>
<p>Some ideas regarding how to recover if the first experience is a poor one:  <a href="http://bit.ly/c8XNwx" rel="nofollow">http://bit.ly/c8XNwx</a></p>
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		<title>By: Tim Sanchez</title>
		<link>http://www.returncustomer.com/2010/06/02/5-easy-things-to-wow-your-customers/#comment-81969</link>
		<dc:creator>Tim Sanchez</dc:creator>
		<pubDate>Wed, 02 Jun 2010 22:08:55 +0000</pubDate>
		<guid isPermaLink="false">http://www.returncustomer.com/?p=720#comment-81969</guid>
		<description>Good post Louise. It&#039;s easy to forget the little things that can make a big difference. I&#039;ve been reading Tom Peters&#039; book (The Little Big Things) and he harps on this type of stuff a lot. Great stuff!</description>
		<content:encoded><![CDATA[<p>Good post Louise. It&#8217;s easy to forget the little things that can make a big difference. I&#8217;ve been reading Tom Peters&#8217; book (The Little Big Things) and he harps on this type of stuff a lot. Great stuff!</p>
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