Mobile payments have increased in popularity by 178% over this time last year, according to the National Retail Federation. Many businesses are using them to broaden their customer base and increase customer loyalty. Businesses that conduct most of their transactions in the field are the ones … [Read more...]
How to Respond When Someone Mentions Your Company on Twitter
A few months ago at a conference, I tweeted several things that I was learning. (By the way, you can find me on twitter at @joerawlinson). During the course of the day, I mentioned several products that the speakers were discussing. I had no experience with these products nor did I necessarily … [Read more...]
3 Ways This Simple Email Improves Customer Experience
If your business is like most, you know it's less costly to keep and nurture an existing customer than to go out and find a new one. As more customer acquisition and retention moves to digital channels, it's important to take care to nurture customers digitally, just as you would in person. A … [Read more...]
3 Ways to Meet Customers’ Needs
Understanding customers is a science that takes many new business owners a while to master. At the end of the day, customers want two things from you: 1. Customers want to be satisfied with your products and/or services. 2. Customers want to feel appreciated. So, fulfilling your … [Read more...]
Effects of Shipping Costs on Customer Behavior
Shipping costs are an unavoidable part of online shopping. The cost is added onto the final item price and can significantly impact how customers perceive a retailer as well as whether they will shop at a particular store. Stores that offer flat-rate shipping or free shipping may often do well … [Read more...]
Tips on How to Run Customer Relationship Management
With many companies looking to regain their footing in 2012 after another challenging economic year, it should come as no surprise that putting Customer Relationship Management (CRM) skills to work will be as important as ever. As a business, what are you going to do to make the customer … [Read more...]
7 Lost Customer Service Skills
Take a look around you and you just might see some essential customer service skills missing. Keep your customer service skills sharp by recalling the following: Don't Raise Your Voice Interactions with customers can often become very heated. Think of it as: he who yells first, loses. Don't … [Read more...]
How to Use Point of Sale Software Data to Improve Customer Service
In a highly competitive business environment, sticking out from the crowd and finding your unique advantage becomes a necessity. Each business wants to leverage their product or service’s particular advantage so that they can gain more customers and continue to grow. However, as the economy has … [Read more...]
Tips for Taking Returns
Returns can be the trickiest part of providing customer service. The difficulty of ensuring customer satisfaction while keeping overhead controlled is quite a task. However with a bit of tact and common sense, returns can provide a platform to create the bond between a company and its return … [Read more...]
Protecting Your Online Reputation
The Internet is a wonderful place where anyone can tell their story. Unfortunately, anyone can also tell your story for you. Whether you are branding yourself or your company online, it is important to make sure that your reputation is being well managed. Your prospective customers turn to … [Read more...]
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